March 9th, 2015
Warm Up
- What is the purpose of a campaign ad showing lots of people holding signs with the candidate's name on it?
- What is this effect called?
Learning Objective:Students will understand what makes an effective campaign ad.
Success Criteria: Students will be able to evaluate campaign commercials for their effectiveness.
In today's world it is impossible to be elected to higher offices like President, Congress, or even state government positions like Governor without TV ads. Over the next few days we are going to learn the tricks of the trade used to influence public opinion, including your own.
Today's lesson comes from The Living Room Candidate and can be found here.
Video playlist can be found here.
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